You didn’t build your house in quick sand, so why are you trying to operate your business without a fundamental marketing tool? That’s right the world has gone digital and whether you’re from the old school or just learning the swing of things. Business’s need an efficient, relevant and modern website. And not because it’s the popular thing to do but because it’s the sensible way to go. Consumers are now looking pass the telephone directory and waltzing their fingers through the pillar of the internet, they are researching, analyzing and making purchases from their computer, tablet and/or mobile phone. Convinced? Maybe these 5 reasons below will seal the deal:
The great thing about your website is that it never closes. Unlike the office, customers are not restricted to make contact during specific opening hours. Customers have the convenience of getting the information they need by logging on to your website whatever time they desire. By including a FAQ page, adding articles or uploading newsletters to answer all your customers’ questions you can keep them up-to-date.
In this realm, the phone signal never gets muffled and a query email doesn’t get swept under the rug, because all the information customers need is available at their fingertips. Now isn’t that great?
2)A Wider Reach
What’s the odd that using hard earned cash to put out a newspaper Ad will reach the desired amount of people in one or two publications? For a fraction of the cost, creating a website to market your business will give you ‘unlimited’ access to a global consumer base. This means, depending on the nature of your business, you will be able to sell your products and services to people across the world. And importantly you will be able to tap into a larger percentage of the local market. Fact is, the internet is a growing phenomenon; more people are becoming active online through the use of their PC’s (portable computers) or smart phones.
It is often said that being different is the key to standing out in any business. But in this situation getting ahead in the game and being on par with your competitors, there are certain practices you must adopt. Many customers rely on search engines to find products or services, therefore you need a website to have a chance to show up among their search results. If you don’t have a website, you give your competitors the benefit of drawing new business from new customers who might have chosen your products and services had they known about them.
More and more consumers have moved away from the habit of purchasing just by checking numbers in the telephone directory. Today, people are using the internet to search for products and services they need. They are reading reviews and comparing prices. Having a fully functioning professional website, helps to convince potential customers that you are ‘the real deal’. Its gives you the chance to showcase your catalogue of products and services in the best possible light and provides a medium through which you are able to share reviews of satisfied customers; this in turn opens a spectrum for conviction and referrals.
5)A website is the mother board of all your online activity
-You heard social media marketing was the way to go, so you created a Facebook page, Twitter and Instagram profiles for your business. And yes it’s going great, you spend time liking, sharing, commenting, tweeting and so on. You feel you have a real connection with your customers. But what you didn’t know is that all these social profiles can help drive traffic and build a wider professional appeal with the inclusion of a website. A website pulls everything together for a cohesive online presence, where customers have all the adequate information about your business and the full customer service package can be given to them.
Credit and Citation:http://www.kazdesignworks.ca/8reasons.html
Interested? But thinking this could be expensive, Think again! Drop us a call at: (876) 790-5315 or email us at interlincWORLD@gmail.com . We have website design packages for as low as USD.$99.99 .